DELIVERABLES
- Communication Strategy
- Ideation
- TVC
- Radio
- Key Visuals
- Event Production
- Live Activation
- Technology solutions
- Digital
- Influencers
TCM SwitchUp - Switching Up The Perception
The pebble in our shoe: TCM is the home for Hollywood blockbusters but ayeye, people perceived it as a channel that only showed golden oldies…Er…Wrong! That’s why we had to show South Africa the real TCM deal.