DELIVERABLES
  • Communication Strategy
  • Ideation
  • Visual Identity
  • Generative AI
  • Key Visuals
  • Event Design
  • Chatbot and AI built
  • Full AV
SA's first ever user-generated event!

Welcome to M-Net Disrupt! SA’s first ever user-generated event powered by AI. Imagine an event that showcased the hottest upcoming content on M-Net paired with generative AI throughout the experience, all controlled by a chatbot companion for guests! Yup, we did it…and it was fire!

The Idea

M-Net are the OG disruptors in entertainment and we wanted to do justice to the legacy by creating an event that matched its status. 2023 is the year of AI, it’s on everyone’s tongue and fingertips so there was no better place to position M-Net other than right in the middle of the conversation.